ARTPOP seemed to really naturally evolve - maybe the direction for imagery changed from what she was hinting. But it at its core seemed to stay the same, it was always about her relationship with fame, but not just fame - the pressure to create art in the public eye and with the expectation of it being a financial success and all that goes with that. The celebrity of it all both the glamour and the darker parts. The album balances it all right from the beginning with Aura. It reads like a book about her struggle to maintain her level of creative vision, her financial viability, and her own individuality as a human being and not just as a pop star.